On March 2017, Eastidea together with SMG and Shanghai Oriental Pearl (Group) Co.,Ltd Launched a new OOH interactive advertisement product based on SCREEMO, the Israeli startup gamified experiences solutions. SMG and Shanghai Oriental Pearl (Group) Co.,Ltd will apply the new product solution on the OOH Bus station network in Shanghai CBD area, which is cover 1500 bus station locations. Each location is equipped with embedded Digital 52 inch screens.
Before launching the new product, we made all necessary system tests. We want to special thank to Sunshine Advertising agency who supported us during all the preparation processes.
Now the brands can enjoy a new fun and engaging way to interact with their customers through the gamified content. To learn more about the offer, please see the jpeg presentation bellow